Tuesday, January 23, 2018

Beer News!

2018 - no longer our 35th Anniversary - moving into 36 years now. Don't worry we are going to lay low on the anniversary until we hit 40!    We will still come up with some fun events and products this year!

First - big change in the beer department.  We are selling many more beers as singles.   Forsyth and New Ballas have both already expanded their single beer selection.     Feedback from many customers has helped us decide to finally do this.  There are so many beers out there now that people do not want to try a 6pk of each.  We are not going to have every single beer available as singles, but you will see a significant increase in the number available.  
With the re-set of New Ballas, we have already have a ton of singles available now.  Marc has already seen regular shoppers excited about it.  
Forsyth has already increased it selection too with more coming.  I am making sure all are in the system properly first.  You can almost guarantee any new beer will be available as singles now.  
Hope you enjoy the new and improved single beer selection!

Next - Bells Hopslam -  the calls and emails are coming from customers asking ETA.....

BRC - emails sent out

Bells Hopslam
Starting with six different hop varietals added to the brew kettle & culminating with a massive dry-hop addition of Simcoe hops, Bell's Hopslam Ale possesses the most complex hopping schedule in the Bell's repertoire.

Selected specifically because of their aromatic qualities, these Pacific Northwest varieties contribute a pungent blend of grapefruit, stone fruit and floral notes. A generous malt bill and a solid dollop of honey provide just enough body to keep the balance in check, resulting in a remarkably drinkable rendition of the Double India Pale Ale style.

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