Compare to $36.99 at Total Wine and More
The "Black label" is now a 7 year old and 90 proof!
(previous black label was 86 proof)
After 7 years, patiently resting in white oak barrels, something magical happens. the bourbon turns a deep rich gold with notes of caramel, vanilla & warm oak. This is the mellow whiskey you’ll find in the new Jim Beam Black.
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